Privacy Policy
Privacy Policy
This Privacy Policy
describes how your personal information is collected, used, and shared when you
visit or make a purchase from our platform (the “Site”) the app, and the
services related to them (collectively, together with the site, app, and the
related services, our “Services”).
CONSENT
By using our website,
you hereby consent to our Privacy Policy and agree to its terms.
PERSONAL INFORMATION
WE COLLECT
When you visit the
Site and app, we automatically collect certain information about your device,
including information about your web browser, IP address, time zone, and some
of the cookies that are installed on your device. Additionally, as you browse
the Site and app, we collect information about the individual web pages or
products that you view, what websites or search terms referred you to the Site,
and information about how you interact with the Site. We refer to this
automatically-collected information as “Device Information.”
By using our website,
you (the visitor) agree to allow third parties to process your IP address, in
order to determine your location for the purpose of currency conversion. You
also agree to have that currency stored in a session cookie in your browser (a
temporary cookie that gets automatically removed when you close your browser).
We do this in order for the selected currency to remain selected and consistent
when browsing our website so that the prices can convert to your (the visitor)
local currency.
We collect Device
Information using the following technologies:
- “Cookies” are data
files that are placed on your device or computer and often include an anonymous
unique identifier.
- “Log files” track
actions occurring on the Site, and collect data including your IP address,
browser type, Internet service provider, referring/exit pages, and date/time
stamps.
- “Web beacons,”
“tags,” and “pixels” are electronic files used to record information about how
you browse the Site.
Additionally, when you
make a purchase or attempt to make a purchase through the Site, we collect
certain information from you, including your name, billing address, shipping
address, payment information (including credit card numbers, email address, and
phone number. We refer to this information as “Order Information.”
When we talk about
“Personal Information” in this Privacy Policy, we are talking both about Device
Information and Order Information.
HOW DO WE USE YOUR
PERSONAL INFORMATION?
We use the Order
Information that we collect generally to fulfill any orders placed through the
Site (including processing your payment information, arranging for shipping,
and providing you with invoices and/or order confirmations). Additionally, we
use this Order Information to:
Communicate with you;
Screen our orders for potential risk or fraud; and
When in line with the
preferences you have shared with us, provide you with information or
advertising relating to our products or services.
We use the
Device Information that we collect to help us screen for potential risk and
fraud (in particular, your IP address), and more generally to improve and
optimize our Site (for example, by generating analytics about how our customers
browse and interact with the Site, and to assess the success of our marketing
and advertising campaigns).
SHARING YOUR PERSONAL
INFORMATION
We share your Personal
Information with third parties to help us use your Personal Information, as
described above. For example, we use Shopify to power our online store--you can
read more about how Shopify uses your Personal Information here:
https://www.shopify.com/legal/privacy. We also use Google Analytics to help us
understand how our customers use the Site--you can read more about how Google
uses your Personal Information here:
https://www.google.com/intl/en/policies/privacy/. You can also opt-out of
Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also
share your Personal Information to comply with applicable laws and regulations,
to respond to a subpoena, search warrant or another lawful request for information
we receive, or to otherwise protect our rights.
BEHAVIOURAL
ADVERTISING
As described above, we
use your Personal Information to provide you with targeted advertisements or
marketing communications we believe may be of interest to you. For more
information about how targeted advertising works, you can visit the Network
Advertising Initiative’s (“NAI”) educational page at
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of
targeted advertising by using the links below:
- Facebook:
https://www.facebook.com/settings/?tab=ads
- Google:
https://www.google.com/settings/ads/anonymous
- Bing:
https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
DO NOT TRACK
Please note that we do
not alter our Site’s data collection and use practices when we see a Do Not
Track signal from your browser.
YOUR RIGHTS
If you are a European
resident, you have the right to access the personal information we hold about
you and to ask that your personal information be corrected, updated, or
deleted. If you would like to exercise this right, please contact us through
the contact information below. Additionally, if you are a European resident, we
note that we are processing your information in order to fulfill contracts we
might have with you (for example if you make an order through the Site), or
otherwise to pursue our legitimate business interests listed above.
Additionally, please note that your information will be transferred outside of
Europe, including to Canada and the United States.
DATA RETENTION
When you place an
order through the Site, we will maintain your Order Information for our records
unless and until you ask us to delete this information.
CHANGES
We may update this
privacy policy from time to time in order to reflect, for example, changes to
our practices or for other operational, legal, or regulatory reasons.
CONTACT US
For more information
about our privacy practices, if you have questions, or if you would like to
make a complaint, please contact us, info@socialtap.com.
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